{"id":19427,"date":"2025-03-05T11:07:31","date_gmt":"2025-03-05T10:07:31","guid":{"rendered":"https:\/\/hosteleo.com\/blog\/?p=19427"},"modified":"2025-03-05T22:08:12","modified_gmt":"2025-03-05T21:08:12","slug":"gstock-y-linkers-se-alian-para-potenciar-los-perfiles-de-gestion-y-control-de-compras","status":"publish","type":"post","link":"https:\/\/hosteleo.com\/blog\/gstock-y-linkers-se-alian-para-potenciar-los-perfiles-de-gestion-y-control-de-compras\/","title":{"rendered":"Gstock y Linkers se al\u00edan para potenciar los perfiles de gesti\u00f3n y control de compras en Hosteler\u00eda"},"content":{"rendered":"\n

Los objetivos son potenciar la figura del Key User tecnol\u00f3gico, facilitar su implantaci\u00f3n en el sector, mejorar la captaci\u00f3n de talento de este puesto y la promoci\u00f3n de la formaci\u00f3n especializada en su uso. Est\u00e1 alianza desarrollar\u00e1 diferentes actividades formativas y de comunicaci\u00f3n a lo largo del a\u00f1o 2025, las primeras de ellas en la Feria HIP, del 10 al 12 de marzo en IFEMA.<\/strong><\/p>\n\n\n\n

La compa\u00f1\u00eda tecnol\u00f3gica Gstock<\/strong>,<\/a> especializada en gesti\u00f3n de compras y control de costes, y la consultora de recursos humanos especializada en hosteler\u00eda, Linkers<\/strong><\/a>, han firmado un acuerdo estrat\u00e9gico para potenciar los perfiles profesionales dedicados a la gesti\u00f3n y control de compras<\/strong> en el sector hostelero. Esta alianza busca potenciar la figura del Key User tecnol\u00f3gico<\/strong>, facilitar su implantaci\u00f3n en el sector, mejorar la captaci\u00f3n de talento de este puesto y la promoci\u00f3n de la formaci\u00f3n especializada en su uso.<\/p>\n\n\n\n

Mediante este acuerdo, ambas compa\u00f1\u00edas potenciar\u00e1n la figura del Key User tecnol\u00f3gico en hosteler\u00eda,<\/strong> uno de los perfiles con m\u00e1s proyecci\u00f3n<\/strong> y que estar\u00e1 sin duda entre los m\u00e1s demandados en los pr\u00f3ximos a\u00f1os. En el caso de Gstock, esta figura se potenciar\u00e1 especialmente entre sus clientes, como forma de mejorar con garant\u00edas en la gesti\u00f3n digital de compras y la rentabilidad de los departamentos de alimentos y bebidas.<\/p>\n\n\n\n

La alianza responde a la filosof\u00eda de ambas compa\u00f1\u00edas en poner en valor la formaci\u00f3n especializada en capacidades tecnol\u00f3gicas<\/strong>, clave tanto para el avance empresarial como el profesional. La formaci\u00f3n en competencias tecnol\u00f3gicas y herramientas digitales supone abrir nuevas oportunidades laborales <\/strong>y de carrera para los propios trabajadores del sector.<\/p>\n\n\n\n

\"\"
Gstock y Linkers se al\u00edan para potenciar los perfiles de gesti\u00f3n y control de compras en Hosteler\u00eda<\/figcaption><\/figure>\n\n\n\n

Linkers realizar\u00e1 captaci\u00f3n y gesti\u00f3n de talento para clientes de Gstock<\/h3>\n\n\n\n

Como parte del acuerdo, Linkers ofrecer\u00e1 de manera preferencial sus servicios de b\u00fasqueda y selecci\u00f3n de perfiles \u201cque hablen Gstock\u201d a los clientes de la plataforma<\/strong>, profesionales preparados para optimizar la gesti\u00f3n de compras y el control de costes, garantizando as\u00ed que sus necesidades de talento est\u00e9n cubiertas de manera permanente.<\/p>\n\n\n\n

\u201cEsta colaboraci\u00f3n refuerza nuestro compromiso de poner en valor la figura del Key User <\/strong>tecnol\u00f3gico en el sector Horeca. Tambi\u00e9n el de aportar una soluci\u00f3n integral en la gesti\u00f3n del talento y la selecci\u00f3n de este perfil a nuestros clientes<\/strong>, ya que entendemos que la digitalizaci\u00f3n de la gesti\u00f3n requiere de profesionales formados, especializados y comprometidos y, muchas veces, la falta de este tipo de perfil es la que lleva al fracaso\u201d<\/em>, se\u00f1al\u00f3 Germ\u00e1n Fritzsch, Managing<\/strong> Director de Gstock<\/a><\/strong>.<\/p>\n\n\n\n

Por su parte, Marianela Olivares<\/strong>, Directora General de Linkers<\/a><\/strong>, destac\u00f3: \u201cLa proyecci\u00f3n de estos perfiles laborales tecnol\u00f3gicos es indudable, poder impulsar la carrera de estos profesionales y a la vez dar respuesta a las necesidades de talento de los clientes de Gstock<\/strong>, es un reto que nos entusiasma\u201d.<\/em><\/p>\n\n\n\n

Acciones formativas y de comunicaci\u00f3n en 2025<\/h3>\n\n\n\n

Est\u00e1 alianza desarrollar\u00e1 diferentes actividades formativas y de comunicaci\u00f3n a lo largo del a\u00f1o 2025<\/strong>, siendo la primera durante la celebraci\u00f3n de la Feria de HIP, del 10 al 12 de marzo en IFEMA,<\/strong> con una sesi\u00f3n moderada por Marianela Olivares, Directora General de Linkers, que contar\u00e1 con la participaci\u00f3n de Alba Chamizo, Head of IT Project Management Office en Goiko<\/strong>; Alba ha participado muy estrechamente en la implantaci\u00f3n de Gstock en Goiko y en el proceso de an\u00e1lisis y crecimiento. Adem\u00e1s, el mi\u00e9rcoles 12 de marzo se presentar\u00e1 a los asientes a la feria y a los medios la alianza entre Gstock & Linkers<\/strong> en el stand de la tecnol\u00f3gica en HIP (Pabell\u00f3n 4 \u2013 Stand 4E512).<\/p>\n\n\n\n

Tecnolog\u00eda, digitalizaci\u00f3n, rentabilidad, talento y empleabilidad caminan ahora de la mano con este acuerdo entre Gstock y Linkers<\/strong>, que pone en valor la gesti\u00f3n de las compras y el control de costes en la restauraci\u00f3n actual.<\/p>\n","protected":false},"excerpt":{"rendered":"

Los objetivos son potenciar la figura del Key User tecnol\u00f3gico, facilitar su implantaci\u00f3n en el sector, mejorar la captaci\u00f3n de talento de este puesto y la promoci\u00f3n de la formaci\u00f3n especializada en su uso. Est\u00e1 alianza desarrollar\u00e1 diferentes actividades formativas y de comunicaci\u00f3n a lo largo del a\u00f1o 2025, las primeras de ellas en la […]<\/p>\n","protected":false},"author":2,"featured_media":19428,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[4957],"tags":[5035,5034,130,5036,145],"class_list":["post-19427","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gestion-de-negocio-en-hosteleria-y-turismo","tag-compras","tag-gstock","tag-hosteleria-2","tag-key-user","tag-linkers"],"yoast_head":"\nGstock y Linkers se al\u00edan para potenciar los perfiles de gesti\u00f3n y control de compras<\/title>\n<meta name=\"description\" content=\"Gstock y Linkers se al\u00edan para potenciar los perfiles de 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