F&B Cluster MarCom / NH Collection Madrid Eurobuilding

Técnico de Marketing
Responsable de Marketing digital
Marketing
Descripción de la oferta

A F&B Cluster MarCom (Food & Beverage Cluster Marketing & Communications Manager) is responsible for developing and executing marketing and communication strategies for the food and beverage outlets across multiple hotels within a cluster or region. Here's a brief definition in English:

¿Qué tendrás que hacer?

Definition of the Marketing & Communication Plan for Outlets

 

  • Establishment of the Marketing & Communication plan.
  • Plan creation.
  • Plan monitoring.
  • Plan adaptation throughout the year.

 

Branding and Concept

 

  • Ensure visual and conceptual consistency for each outlet.
  • Development of all stationery and communication/marketing materials required for each restaurant.

 

Digital Communication

 

  • Supervise publications, materials, and shootings. Control monthly publication calendars.
  • Coordinate with agencies and the e-commerce team.
  • Optimize presence on key platforms (websites, Google Business Profile, reservations).

 

 PR

 

  • Coordinate the PR plan of each outlet’s hotel.
  • Draft/Review press releases.
  • Organize national and international press trips to promote the restaurant.
  • Hosting: receiving journalists and influencers.
  • Development of gifts for clients or press.
  • Collaborate on national and international Press Trips organized by BU or RO where the hotel, and therefore the restaurant, is promoted.

 

Campaigns and Activations

 

  • Ensure proper implementation of promotions and events.

 

Analysis and Visibility

 

  • Establish KPIs, track them, and consolidate reports.
  • Verify updates of websites, apps, and basic SEO.
  • Analyze competition and digital trends.

 

Regional and Cross-Functional Coordination

 

  • Align the strategy of the different outlets under a unified brand vision.
  • Share best practices among hotels and ensure consistency across all markets.

 

Management of Suppliers and External Agencies

 

  • Select, coordinate, and follow up with PR, social media, and design agencies.
  • Validate deliverables and ensure compliance with timings and budgets.

 

Budget and Reporting

 

  • Establish the annual budget of each restaurant in collaboration with the GM, Revenue, and F&B department.
  • Control the assigned marketing investment.
  • Prepare consolidated reports by country/region for Management and BU.

 

Reporting

 

  • Direct reporting to the GM.
¿Qué buscamos?
  • Skills

     

    • Excellent capacity to plan, organize and manage priorities;
    • Strategic thinking, in line with brand positioning and business objectives.
    • Service oriented person
    • Strong sense of aesthetics and creativity.
    • Excellent communication skills, verbal and written, in Spanish and English;
    • Experience / knowledge of graphic design tools
    • Prior experience in Hospitality and Tourism/Gastronomy/Luxury experience
    • Spanish mother tongue is mandatory plus high level of English

     

    Qualifications

     

    • Master/Bachelor's Degree in Marketing or Communication
    • Minimum 2 years of experience in similar position

     

     

¿Por qué elegirnos?

At Minor Hotels Europe & Americas, we are committed to shaping exciting careers around the world and fostering cross-cultural experiences. Our journey is driven by the passion and dedication of our amazing teams, who also enjoy exclusive benefits such as:

  • Global experience – a diverse team representing over 150 nationalities.
  • Challenging professional development opportunities, both nationally and internationally.
  • A wide range of training programs to enhance skills.
  • Well-being initiatives, including flexible working conditions.
  • Employee recognition programs, such as our “Memorable Dates.”
  • Opportunities to make a difference through our sustainability program and volunteering initiatives.
  • Employee rates and promotions, with discounts at our hotels worldwide and exclusive perks through our corporate loyalty program.
Minor Hotels / Southern Europe21872025-11-07T00:00:002025-12-08T00:00:00Hostelería y turismo

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